Alexa Rank Checker


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About Alexa Rank Checker

Find out what your website's Alexa rank is.


The Alexa Rank is a numerical popular ranking for websites calculated and given by Alexa.com, with 1 being the most popular. The Alexa rank of a website is calculated using estimates of traffic and visitor interaction over the previous three months, and it is a useful indicator for comparing a website's overall popularity to all other currently active websites. Our free Alexa Rank Checker allows you to quickly determine the Alexa rank of your own or any other website. Simply type in the URL (domain name) of the site you want to check, whether it's your own or other sites in your industry. We recommend reviewing your Alexa Rank on a frequent basis to see if your site's popularity is improving or dropping over time.

 

What Is My Alexa Rank and What Does It Mean?

The Alexa Rank of your website is a simple statistic that indicates how popular it is in comparison to all other live websites. It does not assess your site's position within your industry, however you can do so by looking at the rankings of other websites. The Alexa Ranks of most small firms' websites will be very high, indicating little popularity in contrast to other sites, but this is not a cause for alarm. Take into account that your Alexa Rank compares your website to the entire internet, which has over 1.7 billion websites! As a result, Alexa Rank is best used as a benchmarking tool to assist identify your site's rate of growth - your rank will rise as your business expands and you receive more traffic.

Alexa.com provides a live list of website rankings that you can view globally or filter by region or category if you want to see the top-ranked sites. Huge corporations such as Google, Yahoo, Facebook, Netflix, and a number of well-known Chinese websites currently hold all of the top global positions. The top 50 results are visible to all users, with premium subscribers having access to the entire list.

 

What's the Difference Between Alexa Rank and PageRank on Google?

The two ranking methods, Alexa Rank and Google PageRank, are sometimes confused, however they focus on different qualities of websites in general. While Alexa ranks websites based on traffic and interaction, Google PageRank assesses a website's authority — in other words, how valuable it is. For the purpose of ranking websites in search results, Google calculates a website's authority based on SEO keywords, content quality, backlinks, and other factors. Alexa.com, on the other hand, gauges popularity solely by traffic and engagement, not by any SEO strategy.

 

How does Alexa.com collect information?

The Alexa Toolbar, which collected browsing and interaction statistics during normal internet browser usage, was used to collect data in the early days of Alexa.com. This technique was found to have various drawbacks, including the fact that it could only collect data on popular sites among the type of internet user that was ready to use the toolbar. This group primarily consisted of tech-savvy individuals and others who were specially interested in website popularity rankings.

Alexa.com saw the problem and quickly established better data collection methods to assure a more reliable ranking system that took into account all internet users, not only those who used the toolbar. Today, Alexa.com collects data from over 25,000 browser plug-in extensions, third-party data suppliers, and website owners who choose to install JavaScript on their sites to provide Alexa more data access.

 

How to Get a Higher Alexa Rank

Because Alexa Rank is based on site traffic, improving your rank entails generating visitors to your website through SEO, advertising, and other methods. The amount of time spent on your website is also important, so make sure you're providing a good experience for your visitors. Mobile optimization and other site upgrades for your audience, as well as useful, interesting content, make a great difference.

Looking at websites that rank higher than yours can also teach you a lot. While the difference may be due to circumstances beyond your control, such as the competitor's website being older and thus having had more time to create an audience, their site may also have design, content, or user experience benefits. You may improve your own website by learning from what your competition does better. The Audience Overlap Tool on Alexa.com will help you find your competitors as well as other websites that share your keywords and/or audience, such as industry-related discussion forums. Alexa.com also offers a number of paid services to assist you in developing a more comprehensive website strategy.